Social Media Policy Database on Social Media Governance. Submit a Policy. Organization. Document Title. Abbott. Social Media terms of Use. Abbott. Facebook Terms of Use. Abbott. Twitter Privacy Policy. About. com. Template: Blogging and Social Media Policy. About. com. Template: Internet and Email Policy. Adidas Group. Social Media Guidelines. American Institute of Architects. Social Media Guide. American Nurses Association. Guidelines on Social Media and Networking for Nurses. American Red Cross. Social Media Handbook for Local Red Cross Units. Apple. Retail Blogging and Online Social Media Guidelines: Associated Press (AP)Social Media Guidelines for AP Employees. Australian National Botanic Gardens. TOP 10 GUIDELINES FOR SOCIAL MEDIA PARTICIPATION AT (COMPANY) These guidelines apply to (COMPANY) employees or contractors who create or. 5 Terrific Examples of Company Social Media Policies. Here are some highlights from Adidas’ Social Media Policy. 5 Great Corporate Social Media Policy Examples. Digital Marketing Template Files: Social Media and Online PR. Authors: Jake Hird, Sonia Kay. Title: Corporate Social Media Policy Guidelines. About this template. Social Media Policy. Australian Public Service Commission. Protocols for Online Media Participation. Baker & Daniels. Social Media Policy. Ball State University. Social Media Policy. Banco Sabadell Group. Guidelines for the use of social media for Employees. Basque Government. 5 Noteworthy Examples of Corporate Social Media Policies. Written by Corey Wainwright | @ Share. Share. Tweet. So. Does your company have a social media policy in. Sample Social Media Policy POLICY This policy provides guidance for employee use of social media. Social media networks. Style and Usage Guide for the Basque Government’s Social Networks. BBCSocial Networking, Microblogs and other Third Party Websites: Personal Use. BBCNews: Social media guidance. BBYOStaff/Volunteer Presence on Social Networking Sites. Best Buy. Social Media Policy. Boomtown Internet Group. Social Media Policy. Bread for the World. Online Technologies, Social Media and Bread. British Medical Association. Using Social Media: Practical and Ethical Guidance for Doctors and Medical Students. BTForum User Guidelines. BTSocial Media Guidelines. California State University – East Bay. Social Media Principles & Engagement Guidelines. Canadian Broadcasting Corporation (CBC)Use of Social Media. Capgemini. Social Media Guidelines. Center for Technology in Government, University at Albany, SUNYDesigning social media policy for government: Eight essential elements. Chartered Institute of Public Relations (CIPR)Social Media Guidance. Children’s Hospital Los Angeles. Share Your Story – Use and Access. Cisco. Internet Postings Policy. City of Hampton, VASocial Media Policy. City of Houston, TXPolicy on Use of Social Media. City of Seattle. Blogging Policy. City of Seattle. Social Media Use Policy. Cleveland Clinic. Social Media Policy. Coca- Cola. Online Social Media Principles. Colorado State University. Social Media Policy. Columbia University Medical Center. Guidelines for Social Media. Daimler AGSocial Media Guidelines. Dell. Global Social Media Policy. De. Paul UKSocial Media Policy. De. Paul University. Social Media Guidelines. E. on. Social Media Guidance for Employees. E. W. Scripps. Social Media Policy. Easter Seals. Online Community Guidelines. Eastern University. Social Networking Policy. Electronic Frontier Foundation. How to Blog Safely (About Work or Anything Else)Environmental Protection Agency (EPA)Using Social Media Internally. Environmental Protection Agency (EPA)Using Social Media to Communicate With the Public. Environmental Protection Agency (EPA)Representing EPA Online Using Social Media. Environmental Protection Agency (EPA)Social Media Policy. Eric Schwartzman. Social Media Policy Templatee. Way Direct. Social Media Policy. Fairfax County, VAFacebook Comments Policy. Federation of State Medical Boards. Model Policy Guidelines forthe Appropriate Use of Social. Media and Social Networkingin Medical Practice. Fed. Ex. Blog Policy. Feedster. Corporate Blogging Policy. Fellowship Church. Personal Website and Weblog Policies. FINRAGuide to the Web for Registered Representatives. Flickr. Community Guidelines. Ford Motor Company. Digital Participation Guidelines. Fudder. Netiquette. G4. SSocial Media Guidelines. Gartner. Public Web Participation Guidelines. General Services Administration (GSA)Social Media Policy. Get Satisfaction. Company- Customer Pact. Government of Catalonia. Style and Usage Guide of the Government of Catalonia’s Social Networks. Governor of Massachusetts. Governor’s Office Social Media Usage and Policies. Greater London North County. Scouting and Social Networking Guidelines. Greteman Group. Social Media Policy. H& R Block. H& R Block Response Process. Hamilton College. Creating a Social Media Presence at Hamilton College. Hamilton County – Jobs and Family Services. Guidelines for effective use of social networks, blogs, podcasts and live chats. Harvard Law School. Terms of Use. Harvard University. Guidelines for Using Social Media. Hill and Knowlton. Blogging Policies and Guidelines (selected extracts)Hill and Knowlton. Collective Conversation Code of Conduct. Hill and Knowlton. Social Media Principles. Hospital Sant Joan de Deu – Barcelona. Social Media Policy. HPBlogging Code of Conduct. IBMSocial Computing Guidelines. IBMCase Study: The Impact of Corporate Culture on Social Media i. Crossing. Employee Social Media Guidelines. Intel. Social Media Guidelines. International Federation of Red Cross and Red Crescent Societies (IFRC)Social Media Staff Guidelines. International Olympic Committee (IOC)Blogging Guidelines for Persons Accredited at the Games of the XXIX Olympiad, Beijing 2. International Olympic Committee (IOC)Blogging Guidelines for Persons Accredited at the XXI Olympic Winter Games, Vancouver 2. Iowa Hospital Association. Comment Policy. Jaffe. Template: Social Media and Social Networking Policies and Procedures. JCBSocial Media Policy. Kaiser Permanente. Social Media Policy. Kansas State University. Social Media Guidelines. Kodak. Social Media Tips. L. A. Times. Social Media Guidelines. Lake Forest College. Social Media Guidelines. Laurentian University. Social Media Handbook. Le Bonheur Children’s Medical Center. Comments Policy. Live. World. Social Media Content Guidelines. London Ambulance Service. Policy for Use of Social Media. Marks & Spencer. Code of Ethics and Behaviours. Maryland Association of CPAs. Social Media Policy. Mason, Inc. Social Media Guidelines. Massachusetts Department of Energy and Environmental Affairs. Social Media Usage and Guidelines. Mayo Clinic. For Mayo Clinic Employees. Mayo Clinic. Participation Guidelines. Mayo Clinic. Comment Policy. Media Law Resource Center. Compilation of Legal Actions Against Bloggers. Microsoft. Channel 9 Doctrine. Microsoft. Tweeting Guidelines and Blogging Guidelines. Missouri Department of Transportation. Post A Comment – Use Policy Mitie. Social Media Policy. Montana State University Athletics. Social/New Media Guidelines. Mossman Municipal Council (Australia)Mossman Council on Twitter. National Ice Skating Association. Social Media Policy. National Public Radio (NPR)NPR News Social Media Guidelines. Navitas. Social Media Policy. New Jersey Institute of Technology. Social Media Policy. New York City. NYC Social Media Customer Use Policy. New York City Department of Education. Social Media Guidelines. New York State Bar Association. Social Media Ethics Guidelines of the Commercial and Federal Litigation Section of the New York State Bar Association. New Zealand Government. Web Standards. New Zealand State Services Commission. Principles for Interaction with Social Media. New Zealand State Services Commission. The Guide to Online Participation Nordstrom social networking guidelines for Nordstrom employees. Oce. Social Computing Guidelines. Ohio State University Medical Center. Philosophy on Social Media. Ohio State University Medical Center. Social Media Participation Guidelines. Ohio State University Medical Center. Social Media Participation Policy. Ontario College of Teachers. Use of Electronic Communication and Social Media. Open Society Foundations. Web Style Guide. Opera. Employee Blogging Policy. Orange County. County Social Media Use Policy and Procedure. Paradigm Initiative Nigeria. Social Media Policy. Pennsylvania Academy of Family Physicians. Primary Care and Social Media. Pennsylvania Academy of Family Physicians. Primary Care and Advanced Social Media. Pfizer. Social Media Playbook. Plaxo. Communication (Blogging) Policy. Porter Novelli. Our Social Media Policy. Powerhouse Museum. Internet/Intranet Usage & Social Media Policy. PR- Squared. Corporate Social Media Policy: Top 1. Guidelines. Province of Nova Scotia. Social Media Terms of Use Guidelines for Employees. Province of Nova Scotia. Government Social Media Policy. Public Relations Society of America (PRSA)PRSA Social Media Policy. Queensland Government. Official Use of Social Media. Razorfish. Employee Social Influence Marketing Guidelines. Reuters. Reporting From the Internet and Using Social Media. Rhetorica. Blogging and Comment Policy. Roanoke County, VASocial Media Policy. Roanoke Times. News Standards and Policies. Robert Scoble. Press FAQRoche. Social Media Principles. Rotherham Doncaster and South Humber NHS Foundation Trust. Social Media Policy. Royal Academy of Dance. Social Media Policy. Safe- Wise Consulting. YMCA Social Networking Policy Template. Sam Houston State University. Social Media Policy and Procedures Manual. SAPSocial Media Participation Guidelines 2. Scottish Women’s Football. Social Media Policy. Seattle University. Social Media Policy. Seattle Police Department. Seattle Police Department Directive – Social Media. Securities and Exchange Commission. Filing Requirements for Certain Electronic Communications. Sentara. Social Media Policy. Shift Communications. Top 1. 0 Guidelines for Social Media Participation. Smithsonian Institution. Web and New Media Strategy. Social Media Business Council. Disclosure Best Practices Toolkit. Socialfish. Social Media Guidelines. Spare. Bank 1. Rules for Blogging. State Government of Victoria – Department of Health. Twitter Policy. State Government of Victoria – Department of Justice. Social Media Policy for Employees. State of Delaware. Social Media Policy. State of Mississippi. Social Media Policy. State of North Carolina. Best Practices for Social Media Usage in North Carolina. State of Oklahoma. Social Networking and Social Media Standards. State of Oklahoma. Social Networking and Social Media Guidelines. State of South Carolina – Budget Control Board. Social Media Policy. State of South Carolina – State Library. Social Media Policy. Sutter Health. Social Media Policy. Sutter Health. Social Media Tip Sheet. Social Media Policy | Eric. Schwartzman. com. Social Media Policy. This Sample Social Media Policy is the result of over two- years of research, extensive interviews with stakeholders from multiple corporate and government agencies and more than a decade of experience serving clients as a strategic communications consultant, with a specialty in online communications, web design, search engine optimization and, since its advent, social media. On Jan. US National Labor Relations Board issued their second social media report, offering further clarification over an earlier compilation of cases it released August 1. PDF. This revised social media policy template takes into account the NLRB's guidance to human resource professionals for the lawful development of social media policies for employees. Social media policies are not one size fits all. The right policy for your organization will (1) reinforce your organization's existing corporate culture and (2) provide practical guidance to those governed by the social media policy. A. Policy Statement. Whether or not a employee chooses to create or participate in a blog, wiki, online social network or any other form of online publishing or discussion is his or her own decision. However, recognizes that emerging online collaboration platforms are fundamentally changing the way individuals and organizations communicate, and this policy is designed to offer practical guidance for responsible, constructive communications via social media channels for employees. The same principles and guidelines that apply to the activities of employees in general, as found in the and ’s Professional Conduct Policy, apply to employee activities in social media channels and any other form of online publishing. Our organization fully respects the legal rights of our employees in all countries in which we operate, including their rights under the National Labor Relations Board to engage in concerted and protected activities, and any part of this policy which interferes with or "chills" the legal rights of our employees will not be enforced. In general, what you do on your own time is your affair. However, activities in or outside of work that affect your job performance, the performance of others, or 's business interests are a proper focus for company policy. B. Definitions. 1. Social Media Channels - Blogs, micro- blogs, wikis, social networks, social bookmarking services, user rating services and any other online collaboration, sharing or publishing platform, whether accessed through the web, a mobile device, text messaging, email or any other existing or emerging communications platform. Social Media Account – A personalized presence inside a social networking channel, initiated at will by an individual. You. Tube, Twitter, Facebook and other social networking channels allow users to sign- up for their own social media account, which they can use to collaborate, interact and share content and status updates. When a user communicates through a social media account, their disclosures are attributed to their User Profile. Social Media Disclosures - Blog posts, blog comments, status updates, text messages, posts via email, images, audio recordings, video recordings or any other information made available through a social media channel. Social media disclosures are the actual communications a user distributes through a social media channel, usually by means of their social media account. 4. External vs. Internal Social Media Channels – External social media channels are social media services that do not reside at a domain. Internal social media channels are located at a company- owned domain, require a password to access and are only visible to employees and other approved individuals. User Profile – Social Media Account holders customize their User Profile within a Social Media Channel with specific information about themselves which can be made available others users. Copyrights – Copyrights protect the right of an author to control the reproduction and use of any creative expression that has been fixed in tangible form, such as literary works, graphical works, photographic works, audiovisual works, electronic works and musical works. It is illegal to reproduce and use copyrighted material through social media channels without the permission of the copyright owner. Hosted Content – Text, pictures, audio, video or other information in digital form that is uploaded and resides in the social media account of the author of a social media disclosure. If you download content off of the Internet, and then upload it to your social media account, you are hosting that content. This distinction is important because it is generally illegal to host copyrighted content publicly on the Internet without first obtaining the permission of the copyright owner. 8. Embed Codes – Unique codes that are provided to entice others to share online content without requiring the sharer to host that content. By means of an embed code, it is possible to display a You. Tube user’s video in someone else’s social media account without requiring that person to host the source video file. This distinction is important because embed codes are often used by copyright owners to encourage others to share their content via social media channels. Controversial Issues – Issues that form the basis of heated debate, often identified in political campaigns as wedge issues, since they provoke a strong emotional response. Examples include political views, health care reform, gun control and abortion. Religious beliefs may also be controversial, particularly to those intolerant of beliefs different from their own. Official Content – Publicly available online content created and made public by our company, verified by virtue of the fact that it is accessible through our corporate website . Inbound Links – An inbound link is a hyperlink that transits from one domain to another. A hyperlink that transits from an external domain to your own domain is referred to as inbound link. Inbound links are important because they play a role in how search engines rank pages and domains in search results. Link Bartering Exchanges – Trading or purchasing inbound links from other domains exclusively for the purposes of lifting your domain in search engine page results. Tweets and Retweets – A tweet is a 1. Twitter micro- blogging service. Retweets are tweets from one Twitter user that are redistributed by another Twitter user. Retweets are how information propagates on Twitter. C. Objectives. 1. Establish practical, reasonable and enforceable guidelines by which our employees can conduct responsible, constructive social media engagement in both official and unofficial capacities. Promote a safe environment for employees to share subject matter expertise that is not proprietary and earn management's recognition for the outstanding use of social media for business. Prepare our company and employees to utilize social media channels to help each other and the communitiesserves, particularly in the event of a crisis, disaster or emergency. Protect our company and employees from violating Municipal, State or Federal rules, regulations or laws through social media channels. Our organizations trusts and expects employees to exercise personal responsibility whenever they use social media, which includes not violating the trust of those with whom they are engaging. Employees should never use social media for covert advocacy, marketing or public relations. If and when employees use social media to communicate on behalf of , they should clearly identify themselves as employees. Only those officially designated can use social media to speak on behalf of our company in an official capacity, though employees may use social media to speak for themselves individually or to exercise their legal rights under the National Labor Relations Act. When you see misrepresentations made about by media, analyst, bloggers or other social media users, you may certainly use your blog, social networking account, or someone else's to point that out. But you may only do so in an official capacity if you follow the terms of this policy. 4. Different social media channels have proper and improper business uses. For example, members of social networks are expected to read, and when appropriate respond, to questions asked of them from another member of their social network. It is important for employees to understand what is recommended, expected and required when they discuss or - related topics, whether at work or on their own time. Employees are responsible for ensuring that all contractors, vendors and agencies that the company has a formal relationship with have received and agreed to abide by these guidelines in writing. Employees are responsible for making sure that their online activities do not interfere with their ability to fulfill their job requirements or their commitments to their managers, co- workers or customers. NEXT PAGE > > You are free to use this social media policy template as a starting point for the development of your own corporate social media policy, as long as you attribute include the following language with anchor text where ever you may publish it and as long as you share your policy, be it an exact copy of this policy or a derivative work, with who ever you share it with as well. Attribution Text with Anchor Text Hyperlinks: This social media policy was developed using a social media policy template by Eric Schwartzman, a digital strategist specializing in online marketing, online communications and social media governance. Follow him @ericschwartzman. Social Media Policy Template by Eric Schwartzman is licensed under a Creative Commons Attribution- Share. Alike 3. 0 Unported License. Based on a work at www.
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